Digital Design
A strong online presence is essential for the success of any business, encompassing crucial elements such as banner advertisements, email campaigns, social media engagement, and a well-crafted website. These components collectively contribute to establishing credibility, expanding reach, and driving growth, making them indispensable for achieving business objectives.
Marketing Services Landing Page
To empower 8z Agents in enhancing their personal brand and elevating their marketing materials, there was a need for a comprehensive, all-in-one platform where they could access and request various marketing resources. Taking the lead as the designer, I embarked on creating a functional landing page that encompasses our entire marketing team's offerings, including email campaigns, social media assets, print and advertising materials, and more.
One of the significant challenges was ensuring user-friendly navigation for agents of all technological backgrounds. To address this, I implemented anchor point menu buttons at the top of the page and incorporated a floating side hamburger menu button, allowing for easy access to different sections of the internal website.
Another crucial aspect of this project was curating individual mockup samples of all the materials our team had produced. By maintaining a consistent theme throughout, the landing page showcases the overall cohesiveness of the brokerage brand.
This project holds a special place in my heart as it combines elements of UX/UI design and incorporates the graphic design work I undertake with my team. I take immense pride in the outcome of this project, knowing that it provides agents with a powerful tool to support their marketing efforts and reinforces the strength of our brand.
Corporate Events Online Website
As a freelance Designer, I helped re-create the CEO website using WordPress - Elementor working on a small team.
The company needed to rebuild their website on a different server and be responsive on multiple platforms. The website needed to look more professional for potential clients.
Therapeutic Massage
Website & Branding
My client needed a way to build her business by reaching more customers locally.
They required a simplistic website to attract potential customers and educate them about various massage types and their associated benefits.
The project encompassed not just creating a new website, but also developing branding and conducting a studio photoshoot.
Handyman Website
A way to showcase handyman work on the web for new prospects to see.
This website design was a key factor in making this business be able to showcase their work and let people know the different services that they offer in the home remodeling space. This website is a way for the business to have credibility and help them land new clients.
Wholesale Website
Having a functional and updated website can be more important than just having a website.
This client needed an update to their digital footprint. On their old website, it didn't show all of their services and had old information on there that would hurt their business development.
Now, the website is easier to navigate with updated information and services. I updated their contact form to show their two main locations in different states. I also helped them create forms so that it would be easier for them to track, contact, and help customers who need their different services, repair, and parts.
Email Campaigns
Emails are a great way to communicate with your customers or potential customers on a weekly or monthly basis.
Tell them about a new product line, a big sale that you are having, or inform them on something about the products or services that you offer.
I like to get creative with my emails with the graphics, but also the information that I provide them. I either make a blog or share a blog already out there an summarize to my readers the main points and get them to click for more information.
How do you determine if an email campaign is successful? It's all about being constant and analyzing the data and inventory. Email campaigns are all about making marketing funnels with open rates, click rates, and sales.
Social Media Graphics
Effective graphics in various campaigns that are visually appealing, align with brand identity, and are optimized for each platform's specifications. They play a crucial role in marketing strategies by boosting visibility, increasing shares, and driving audience engagement, ultimately helping brands connect with their target audience.